- #Chevy game time app android
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#Chevy game time app license
27, you were given a unique license plate number. In a clever twist, if you registered before Jan.
Users can also share the content with people in their social network.
#Chevy game time app download
Using the headline: "Don't Just Watch, Play Along With the Super Bowl" the free app download will allow users to interact socially with trivia questions and polls during the game along with the chance to win 1 of 20 cars and thousands of other prizes being given away. GM's Chevrolet is also motoring grill first into the fray with the Chevy Game Time app. See Coca-Cola Polar Bears' "Superstition" Ad Finally, after the game, visitors will be able to send friends coupons for Coke, either celebratory or conciliatory depending on your team preference. Should be fun when a Pepsi ad comes on! Visitors to the site will also be able to ask the bears questions. Reportedly they will be cheering enthusiastically and also watching the commercials.
#Chevy game time app tv
Coke's TV spots will be directing viewers to, where a couple of the Coke Polar Bears will be watching the Super Bowl each rooting for a different team. So naturally, Coke will be planning to engage viewers online. According to the Coca Cola marketing team, at least 60 percent of Super Bowl viewers are expected to have another screen-smartphone, tablet or laptop-nearby. All 70 spots sold this year going for as much as $4 million for a single commercial. The Super Bowl routinely draws more than 100 million viewers and is the biggest single event stage for advertisers. During this year's Super Bowl, advertisers will be anticipating that viewers will access the Internet while watching the game. This year, the Super Bowl gives us a good look at current practices using a combination of traditional and digital media. As social media matures, advertisers are becoming savvier in their ability to use it as part of the overall media mix.
It should come as no surprise then that the Super Bowl represents for advertisers, not just millions of eyeballs watching the broadcast but also millions of fingers simultaneously sharing their thoughts on Facebook, Twitter and other social media sites. In fact, four of the top 10 most tweeted moments have been sports moments and every one of those four beat tweets of Osama Bin Laden's death and all but one beat the Japanese Earthquake and Tsunami. In a similar vein, social media works best when, well, when there is something to be social about and very few things are as social as sports.
David said one of the revelations they had during the campaign was that if it wasn't on video, it didn't happen. 5, 2012— - I was at a panel discussion a couple of years ago with David Plouffe, campaign manager for President Obama's 2008 campaign.
#Chevy game time app android
The Chevrolet app was created by Detroit Labs, a new tech company that creates web, iOS, and Android applications for businesses ranging from local startups to Fortune 500 companies.Feb. If their plate appears during a Chevrolet advertisement during the game or online, they win a vehicle. In addition, players will also receive a unique license plate number. "This app takes that interactivity to a whole new level on one of the biggest days for television viewing."Ĭhances to win begin as soon as the player downloads the Chevy Game Time app. "The way people watch TV has changed with smart phones and tablets helping viewers interact while in front of the screen," Ewanick said. "This is the first time any company has attempted such a large-scale app, which will enhance the game-watching experience and help the audience engage in the online conversation about the Super Bowl," said Joel Ewanick, global chief marketing officer of General Motors. The Chevy Game Time "app" is already available in the Android Market, the App Store and at /gametime.
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